lookserious®
lookserious®
brand / environments / filmall

California SBDC

Statewide network. Local presence.

Close-up of the California SBDC identity and county map on a textured blue wall, with a reflection along the left edge.

Wall graphic detail

Project details

California’s SBDC network connects a statewide organization with the communities it serves. The design needs to work at both scales.

Environmental graphics, signage, print campaigns, and a partnership launch film bring a shared identity to California’s SBDC network.

client
America’s SBDC California
scope
Environments, campaigns & film

Environmental graphics

Maps locate the network. Portraits put its business community in view. The familiar SBDC identity holds the composition together.

Giant Northern California county wallmap and business-owner portrait installation across the SBDC conference room wall.

Conference room wallmap

Large California SBDC wall identity and lettering throughout an active Northern California network office.

Office branding

Partnership launch film

Fundica × SBDC. A launch film introducing the AI-powered funding platform to the network, built around a direct message: find funding faster.

Fundica campaign artwork: Find funding faster. A partnership built for entrepreneurs.

Fundica × SBDC — partnership launch

open film

Next project

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What’s next?

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